Mahindra Sales Breakdown for January 2025 – Scorpio, Bolero, Thar, Roxx, XUV700
Mahindra Scorpio N Sales Performance in January 2025
Overview of Mahindra’s Sales Growth
In January 2025, Mahindra enjoyed a remarkable surge in sales, marking itself as the third-largest car brand in India ahead of Tata Motors. The company reported total passenger vehicle sales of 50,659 units, demonstrating an impressive 18% year-on-year (YoY) growth from 43,068 units in January 2024. Additionally, when compared to the previous month, December 2024, where sales were at 41,424 units, this reflects a 22% month-on-month (MoM) increase.
Sales Breakdown by Model
Top-Selling Models
Mahindra’s sales performance for January 2025 can be attributed mainly to its popular models, notably:
- Mahindra Scorpio (Classic + N)
- Units Sold: 15,442
- YoY Growth: 8% (up from 14,293 units in January 2024)
- MoM Growth: 27% (up from 12,195 units in December 2024)
The Scorpio model continues to be a significant success, showcasing a strong lead over the second-best seller, the Bolero.
- Mahindra Bolero
- Units Sold: 8,682
- YoY Decline: 13% (down from 9,964 units in January 2024)
- MoM Growth: 47% (an increase from 5,921 units in December 2024)
Despite the year-over-year decline, Bolero’s MoM rise indicates a rebound in demand.
- Mahindra XUV700
- Units Sold: 8,399
- YoY Growth: 17% (up from 7,206 units in January 2024)
- MoM Growth: 14% (up from 7,337 units in December 2024)
These figures confirm that the XUV700 is competing effectively in the mid-size SUV segment alongside the Scorpio.
Other Models and Their Performances
- Mahindra Thar
- Units Sold: 7,557
- YoY Growth: 25% (up from 6,059 units in January 2024)
- MoM Decline: 1% (down from 7,659 units in December 2024)
While the Thar witnessed a positive annual growth, the slight month-over-month decline indicates a possible fluctuation in demand, despite price adjustments on certain variants.
- Mahindra XUV300 / XUV3XO
- Units Sold: 8,454
- YoY Growth: 79% (up from 4,817 units in January 2024)
- MoM Growth: 21% (up from 7,000 units in December 2024)
The XUV300 has undeniably captured consumer interest, manifesting impressive growth figures.
- Mahindra XUV400
- Units Sold: 288
- YoY Decline: 59% (down from 697 units in January 2024)
- MoM Decline: 78% (down from 1,296 units in December 2024)
The XUV400 has faced significant challenges, with a sharp decline in sales both year-on-year and month-on-month.
Introduction of New Electric Vehicles
In addition to the existing models, Mahindra launched its new battery electric vehicle (BEV) line, including:
- XEV 9E
- BE 6e
These two electric SUVs collectively contributed 1,837 units to the total sales in January 2025. The new models are built on an advanced design architecture known as INGLO and boast a remarkable range of 500 km on a single charge. The official bookings for these vehicles are set to begin on February 14, 2025, with deliveries expected to start from mid-March 2025, indicating Mahindra’s ambition to strengthen its position in the electric vehicle market.
Conclusion
The sales performance of Mahindra in January 2025 not only demonstrates the growing popularity of its traditional models like Scorpio and Bolero but also signals ongoing demand for the company’s new electric offerings. With remarkable growth figures across multiple models, Mahindra has carved a substantial presence in the automotive landscape, positioning itself for continued success in the competitive market ahead.
The future looks promising as the company gears up to meet the evolving needs of consumers with innovative vehicles and electric options.
