Meta’s AI-powered video editing tool, Movie Gen, which was initially showcased as a research project, might be making its way to Instagram sooner than expected. Adam Mosseri, head of Instagram, recently teased the tool’s capabilities in a video, hinting at its potential release next year.
In the video, Mosseri showcases Movie Gen’s ability to seamlessly alter backgrounds, change outfits, and add elements to videos. The transitions appear smooth and natural, suggesting a high level of sophistication in the AI’s editing capabilities.
Mosseri emphasizes that Meta is developing “exciting AI tools” for video creators, empowering them to “do anything you want with your videos.” This suggests that Movie Gen could offer a wide range of creative possibilities for Instagram users.
The timing of this teaser is noteworthy, as it coincides with OpenAI’s release of its own video generation model. Meta has been vocal about its ambitions to make its AI assistant the most widely used, and the company claims its Meta AI already boasts nearly 600 million monthly users.
While Mosseri didn’t provide a specific release date for Movie Gen on Instagram, his preview indicates that the tool could become a reality for users sometime in 2024. This could significantly enhance video editing capabilities within Instagram and provide creators with new tools to engage their audiences.