Radio Stations to Transition to DAB+ Technology
Bauer Media Audio UK Upgrades Radio Stations to DAB+
Bauer Media Audio UK is making an important upgrade to several of its popular radio stations, including Absolute Radio, KISS, KISSTORY, and Magic Radio. Starting at the end of March, these stations will transition from the original DAB format to DAB+. This shift will bring not only better sound quality but also it will ensure these stations are broadcast in stereo rather than mono.
What is DAB and DAB+?
DAB, or Digital Audio Broadcasting, is a technology that allows radio stations to transmit audio signals digitally. This method provides clearer sound and a wider selection of stations compared to traditional radio. DAB+ is an upgraded version of DAB that utilizes more efficient coding. This means that radio stations can broadcast better sound quality while using less bandwidth.
Why is This Change Important?
The switch to DAB+ is crucial for several reasons. Firstly, it enhances the listening experience for audiences. As Peter Davies, the Chief Operating Officer for Bauer Media Audio UK, expressed, this enhancement in sound quality will be beneficial for listeners. By moving to a stereo format, the stations will be on par with many other services available on multiplexes operated by various companies.
Moreover, the upgrade will free up space on the national Digital One platform. This would allow for more radio services to be introduced, expanding the choices available to listeners across the UK.
Timeline for the Switch
The planned transition will occur on 31st March. As the date approaches, listeners will receive updates about the change from their favorite stations. This strategy prepares them for what they can expect and assures them that their listening experience will improve.
Benefits of the DAB+ Upgrade
Clearer Sound Quality: The most immediate benefit is the move from mono to stereo. This will make music and speech clearer and more enjoyable to listeners.
More Stations Available: With the DAB+ upgrade freeing up space, more new and exciting stations can be added to the national Digital One platform.
- Improved Listening Experience: Listeners will appreciate a better overall experience. Lower bitrate for cable will still deliver high-quality audio, thus enhancing the service.
How to Access DAB+ Stations
To enjoy the upgraded services, listeners will need a DAB+ compatible radio. Many modern radios are already equipped to handle DAB+, but if yours isn’t, you may consider upgrading to ensure you don’t miss out on improved sound quality.
Understanding the Future of Radio
The transition to DAB+ reflects the industry’s shift towards high-quality audio and a wider variety of content. As more people choose to listen to digital radio, implementing new technologies such as DAB+ becomes essential for radio broadcasters to maintain and grow their listener base.
Bauer Media’s efforts to enhance its services through DAB+ is an exciting development for radio enthusiasts. An improved audio experience awaits as these popular stations adapt to new standards in broadcasting technology.
Where to Find Updates
For continuous updates, listeners can check the websites of the stations involved. Engaging with the stations on social media will also provide timely information regarding the transition and its effects on their listening experience.
In summary, Bauer Media Audio UK’s upgrade to DAB+ is a significant step forward that promises a brighter future for radio. With clearer sound and the introduction of new stations, listeners can look forward to much more than just music—they can expect a richer, fuller listening experience.
